Entrepreneurs wear many hats – inventor, salesperson, accountant, business manager – but one often overlooked hat is that of storyteller. It is a monumental task to chronical the history of a company, the development of its products, and the evolution of a brand. Growing a business...
Recently, some of the biggest brands in the brick-and-mortar retail space have launched aggressive e-commerce initiatives aimed to capture additional sales by competing with established online retailers. Big-box retailers like Walmart and Target are investing heavily in expanding their own digital sales platforms, going after...
Entrepreneurs are some of the most deliberate individuals you are likely to meet. Every decision from the initial concept of a business to selection of new products is carefully considered, often leading to an optimal outcome. Launching a business is an investment in your success and...
The last two decades have borne witness to the explosive growth of the digital brand, with online shopping rapidly replacing traditional brick-and-mortar stores as consumers’ preferred purchase method; even industries that require a physical retail space are launching complimentary e-commerce websites to capture additional sales....
1990 – Francis Ford Coppola released his third and final film in the Godfather trilogy with Al Pacino reprising his role as Don Michael Corleone, war hero and boss of the Corleone crime family. Though it is generally regarded as the weakest entry in the series, the film...
It should come as no surprise that the economy can affect everything from the cost of a cup of coffee to the price of gas nationwide. Many successful business owners are adept at anticipating market fluctuations and planning accordingly in order to remain competitive, but...
Building a successful Digitally Native or FBA business is no small feat. From acquiring funding and developing a product to creating advertising materials and taking the product to market, growing a company takes a lot of work. With so much time and money invested in your...
Your digitally native or Amazon-based business started as little more than an idea. Then you took decisive action, developing a plan and investing substantial time and resources to see your dream come to fruition. Now that your business is a runaway success and you’re looking...